This year the Ice911 team has been presenting our work, building relationships and awareness, and in turn listening and learning from everyone we’ve met - in locales ranging from California, New York, Massachusetts and Alaska - to Iceland, Chile, Italy, Switzerland and more - and this year of our growing outreach far and near is not over yet!
Most recently, we had a chance to listen and present at the Arctic Circle Assembly in Reykjavik, Iceland. It was an astounding experience in a beautiful, cultured and rugged country.
One of the themes from the conference that surprised us was the eagerness with which Arctic ice melt is greeted by many leaders, as they look at the economic opportunities that the melting ice can bring to their citizens: resources, jobs and hope. In contrast, we and most of the people we usually speak with, see Arctic ice melt as a huge and powerful lever on climate change that will further accelerate global temperature rise and severe weather effects.
In thinking about this duality, I realize that, as is the case with all the very hardest questions we humans face, both perspectives are true, and both viewpoints need to be understood in order to move forward. In this case, a balance must be struck between short-term economic gain and long-term preservation and restoration of the planetary balances and stability that we count on for our food, homes, ecosystems and the future of ourselves and our children. It’s similar to the conversations I’ve had (especially with my children as they were growing up) about short-term vs long-term happiness and well-being.
At this conference, Ice911 was somewhat of a lone voice, and although our presentation was one of very few focused on climate and ice restoration, it was very well received - and as a result we’ve made pivotal connections with like-minded organizations, all of which holds exciting potential as we scale.
And did I mention the architecture, scenery and food in Iceland? Wow! The Harpa Concert Hall and Conference Center is an amazingly beautiful building with incredible views of the town and harbor. And the food in Iceland includes the freshest and tastiest fish and produce imaginable, perfectly cooked, with a very tempting and delicious cheesecake often on the menu. Yum!
Our message of #RestoreTheIce is reaching further than ever before.
A look back at our October
It was great to talk with people from around the world about how the loss of Arctic sea ice is linked to extreme weather and how our solution can help #RestoreTheIce! Check out a few of our fave photos!
Ice911 has been accepted as a Focus15 presenter at next year’s SXSW. This is a huge opportunity for the Ice911 message to reach across so many unique demographics. Leslie will present on how we can mitigate climate change with Ice911’s reflective sand. Founded in 1987 in Austin, TX, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries.
In April of this year, the prominent documentary news series, VICE on HBO, traveled with us to the Arctic. The special premiered a few weeks ago but you can still catch it on HBO Now and HBO Go. Ice911’s most impactful media coverage to-date featured founder Leslie Field and team members Roman Decca and Alex Sholtz.
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